Storytelling has become a great discussion topics among adults. It involves those in education industry and business.
In education, storytelling mainly used for a specific learning purposes which include:
+ language development
+ socio emotional development
+ listening skills
+ communication skills
+ moral lessons
In business, it always related to:
+ marketing
+ content marketing
+ sales techniques
+ tribe engagement
Related article : Storytelling
Well, what makes storytelling skills in education creates a specific difference when it comes into business application?
All stories has a specific objectives to be told to others for a specific impact or result. Even in education setting, stories are meant for the listeners to decide and be convinced to make certain decision.
I would describe story as :
A tool to send out the right message for a specific action to be taken.
Basically, there are some basic essence of storytelling in all industries which must be available to reach the objective.
A story must be able to have impact to the listeners. Therefore, it normally needs to be:
+ engaging
+ relates
+ message (value from the story) received consciously
+ ways/ideas for solutions
+ thrust to take action
Attending a storytelling workshops for children enable business people to enjoy learning the skills in a very relax and enjoyable way.
Applying it in business will need one to be wise to adapt and adopt.
Share your stories. Change someone’s life today.
Happy tellings everyone!
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